Expansion across North America strengthens platform
Reconomy has broadened its North American footprint with its ninth acquisition, this time acquiring Waste Disposal Solutions through Lincoln Waste Solutions by Reconomy (Lincoln). The Greensboro, North Carolina-based Waste Disposal Solutions was founded in 1996 and has established itself as an outsourced waste management and recycling solutions provider. The company is known for helping recyclers identify material-cost savings and increase profitability through comprehensive, sustainable programs. Its client base spans the construction, logistics, and manufacturing sectors.
By integrating Waste Disposal Solutions, Lincoln expands its service capabilities and strengthens its regional platform. The deal reinforces Reconomy’s ongoing strategy to scale its platform across large, structurally attractive growth markets in North America, positioning Lincoln to offer a broader suite of waste management and recycling services to more customers.
Strategic context and market opportunities
The transaction occurs at a time when the U.S. market presents significant long-term opportunities for circular economy solutions. With persistent reliance on landfilling and incineration and a historically fragmented recycling chain, there is room to expand efficient recycling practices and cost-effective waste handling. The move is designed to bolster Reconomy’s ability to deliver end-to-end solutions on a broader scale while leveraging the existing strengths of Lincoln’s regional operations.
Leadership perspectives
Guy Wakeley, chief executive of Reconomy, described the acquisition as a meaningful step in expanding the company’s presence in North America and enhancing platform capabilities. He noted Waste Disposal Solutions’ strong reputation for customer service, its focus on turning waste into profit, and high retention rates among major clients as key contributors to the value of the deal. Lincoln’s leadership emphasized that adding Waste Disposal Solutions broadens the customer base and strengthens the organization’s capacity to scale across the region.
Anne Givan, founder and CEO of Waste Disposal Solutions, welcomed the combination with Reconomy. She framed the move as an opportunity to extend the company’s impact, stressing that the merger aligns with the goal of diverting materials from landfills, lowering costs for customers, and accelerating growth through a broader platform. The leadership teams highlighted gratitude for the collaboration with colleagues and confidence in continued trust from customers.
What this means for customers and markets
For clients, the acquisition expands the range of services available and enhances access to a more extensive North American network. By integrating Waste Disposal Solutions with Lincoln’s regional reach, the combined organization aims to deliver more comprehensive waste management and recycling solutions with an emphasis on profitability, sustainability, and smoother operations across construction, logistics, and manufacturing sectors.
- Ninth North American acquisition: reinforces Reconomy’s scale-building strategy in the region.
- Expanded capabilities: Waste Disposal Solutions adds established waste management and recycling expertise to Lincoln’s portfolio.
- Stronger client alignment: the platform seeks higher retention and broader service offerings for major customers.
- Market rationale: the U.S. landscape presents enduring opportunities for circular economy solutions amid traditional waste practices.
Overall, the deal signals Reconomy’s continued commitment to growth through strategic acquisitions, expanding its North American footprint to deliver sustainable waste management and recycling solutions across key industries.
